Bookkeeping Services From $150 Per Month

No Catch Up Fees & Free Incorporation

Get Started

One of Edmonton’s highest rated Bookkeepers!

Edmonton Bookkeeping Icon 5 Stars

Read Reviews

Edmonton Bookkeeping Preferred Bookkeeper


One of the most important lessons that business owners are going to learn according to Edmonton bookkeeping is understanding who their customer is. The reason why this is so important to learn, is so that business owners can spend their time and their energy selling to those customers, rather than trying to sell to everybody, who might not be the best fit for the business. Entrepreneurs needs to understand the product that they are selling, the problem that they are solving with their product, and who is their ideal and likely buyer. Once they figure out this, they can gear their marketing it towards those people that are most likely to buy, and spend their time and energy selling to the people that they are going to help most.

Many business owners think that in order to grow their revenue and therefore grow their business, they’re going to have to sell to every single customer that walks through the door of their business. This is not true, and it can end up with an entrepreneur wasting their time and energy on customers that are not an ideal client for them. When they stop focussing on the wrong customer, and start selling to the right customer, they will find that it takes far less effort to make a sale, and it is much easier to exceed the customer’s expectations. How a business owner should do this, is my understanding what problem their customers have, and how they are the best business for helping them solve it. By focussing on this, they will be able to exceed expectations easily.

When business owners exceed the expectations of their ideal clients, Edmonton bookkeeping says they will tell their friends, and that’s how an entrepreneur will grow their business. It doesn’t need to be more difficult than that, so business owners needs to spend time figuring out what the problem be solved, and who they want to sell to. Buy consistently sending the message on why their products is extremely high-quality, and how it’s going to help a customer solve their problems, a business owner will be able to more effortlessly sell their product than they ever have before.

Something else that can help a business owner, is identifying the best branding message for them to use. Edmonton bookkeeping says that many science make their purchasing decision based on emotions. Therefore, business owners needs to be the face of their business, showing business owners who they are, and what their story is. When customers emotionally connect, and they are a business owners ideal and likely customer, they will be much more successful in generating sales.

Business owners needs to understand who their ideal clients are, and how they are planning on selling to them consistently in order to generate revenue for their business. The more they can focus on this says Edmonton bookkeeping, the larger they’re going to be able to grow their business. And business owners focus on this, and put it into their business plan that this is how they’re going to grow their company, they will find a lot more success then ever before.

Edmonton Bookkeeping | Entrepreneurial Myths – Who is My Customer

Many entrepreneurs believe that they need a website early on in their business in order to sell products says Edmonton bookkeeping. And while websites can be a great sales tool, they are very expensive, and are not the first thing that business owners should be focussing on. Instead, business owners should understand how Savvy their customers are, and how much they research a business before they buy from it. Therefore, if a business owner does not have a minimum of 40 Google reviews or more, they can drive traffic all day to their website, but it’s not going to result in increased sales. 88% of all customers will research a business, and use the number of Google reviews that they have in their purchasing decision. Therefore, before a business owner has a website, they should get 240 Google reviews as quickly as possible.

When a business owner starts their business, rather than spending an exorbitant amount of money on a website, they should instead sign up for a Google Places listing, also known as a Google my business page. One of the best benefits of this says Edmonton bookkeeping is that it costs absolutely nothing for business owner to do. And once they have set it up within a couple of hours, a business owner will be able to start generating Google results immediately, by appearing in the Map listing of the search results. And they can start generating Google reviews immediately. A business owner should contact all of their family and friends as well as any customers that they may have sold two already and ask them to write a Google review as quickly as possible.

Only after a business has hit 40 Google reviews should they worry about creating a website. That way, when they do creates that website, when they’re ideal and likely customers research them, the customers will see that the business has over 40 reviews, and they will have the confidence they need to purchase from that business. If a business owner tries to do it in another order, they may be reaching their ideal and likely customers, but they won’t be able to increase sales.

A business owner also needs to ensure that they have all of the confidence in their product or service. If a business owner lacks confidence, are they don’t believe in their product 100%, that is going to make it extremely difficult for a business owner to sell the product or service to others. Therefore, if a business owner does not have confidence in it. What they need to do, is develop their product until they are confident and then get it to Market as quickly as possible. Edmonton bookkeeping says if business owners try to sell products or services that they don’t believe in, customers will be able to tell and they won’t buy it.

In order to help an entrepreneur increase the revenue, they needs to understand who their ideal customer is, and understand that they will be able to reach them much more effectively once they have enough Google reviews. Edmonton bookkeeping says this is extremely important to do first, even before a business owner starts generating a website, so that they can sell as many products as possible.